Our Mission

It isn’t about who you were.
It’s about who you CanBe.

CanBe is a social impact app that establishes restorative practices in individuals impacted by cancer and chronic disease.

We use geolocation to identify social and organizational supports for an individual’s diagnosis. CanBe supports nonprofits serving the cancer community by direct marketing as well as data around potential growth and equity of services.

CanBe benefits patients, survivors, caregivers, and nonprofits.

connecting a world impacted by cancer

Answers at diagnosis. Encouragement through treatment. Relationships in survivorship.

Turn to us for inspiration.

Invite others to walk with you, literally and figuratively.

Whether you’re a survivor or caregiver-find the people who just get it.

Introducing nonprofits to the people who need them.

Identify nonprofits in your area and learn about the resources they offer.

pay it forward

Brainstorming process began

2020

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2022

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2024

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2021

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2023

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CanBe Innovations Inc. runs exclusively on founder contributions, donations, and Angel Investors.

We have spent nearly three years developing this resource for the cancer community. As with any app, we will need to continue developing the functionality to best serve our users and their experience with CanBe. You can be part of this vital shift in the cancer experience by donating to this program’s development.

Click to learn about each stage in this journey and join in the opportunity.

Donors

Mission Statement

At CanBe Innovations, we pledge to revolutionize the cancer journey by championing empowerment, support, and connection. Our dual-platform approach intertwines cutting-edge AI technology with compassionate care, providing cancer patients with immediate, no-cost access to a vetted network of charitable resources via our mobile app, and offering charities an innovative, cost-effective CRM solution through our web app.

The CanBeApp.com platform operates with a commitment to integrity and trust, employing GuideStar verification to ensure the legitimacy of each charity. Once onboard, organizations can claim their account and engage with clients directly, streamlining their operations and enhancing their outreach.

Our mission is twofold: to enrich the cancer care experience for patients, attend to their emotional journey with sensitivity, and empower charities with the tools they need to manage relationships and maximize their impact efficiently. Together, we’re not just innovating—we’re transforming the landscape of cancer support and charity interaction.

investors

Interested in being an Angel Investor?

Your support in these crucial first phases of CanBe will make a great impact for those in the cancer community and their families. Please contact us directly for more information about the driving forces behind our app and the team working to develop it.
Join our investor's waitlist!

investors

Services

CanBe App Platform
Mobile Experience
CanBe App, available on both iOS and Android, is crafted to support individuals touched by cancer, including survivors and co-survivors, by redefining their experience with cancer. The app fosters a supportive community where users gain and share wisdom.

Our advanced AI technology plays a pivotal role in this ecosystem, mapping the individual journeys of our users to provide a tailored path of emotional support and growth. This personalized guidance aims to light the way through the challenging phases of cancer, making the experience less daunting and more hopeful.

The app’s interface is intuitive and user-friendly, ensuring easy access to resources, community support, and information. Features include personal journey tracking, emotional wellness tools, and connectivity with peers, all designed with the input from oncology specialists and survivor feedback to ensure relevance and empathy.
Web Platform for Charities
On the web side, CanBe Innovations offers a comprehensive CRM platform engineered explicitly for cancer charities. This platform facilitates seamless interaction between charities and the patients they serve. The CRM is designed to be the most cost-effective solution on the market for managing client relationships and services.
Our AI extends its capabilities to this platform as well, intelligently categorizing the services provided by charities to align with patient needs based on their journey stage, location, and personal preferences. The web app ensures that the support is not only personalized but also timely, enhancing the overall effectiveness of the charitable services.
Integration and Verification
Through CanBeApp.com, cancer charities are presented with pre-made accounts which they can claim and verify, streamlining the process of connecting with their clientele. The verification process is conducted with the highest standards, utilizing GuideStar to confirm the credibility of each charity, fostering a network of trust and assurance for our users.

Both arms of the CanBe App platform work in concert to offer a holistic support system for cancer patients and the charities that aid them, encapsulating our mission to innovate the cancer experience by intertwining technology with compassion and practical support.

Founders

Lauren Huffmaster bio photo
Meet the Founder:

Lauren Huffmaster

Lauren Huffmaster is a beacon of hope and resilience—a metastatic breast cancer survivor who has channeled her trials into a triumphant mission of support and advocacy. As a speaker, author, coach, and entrepreneur, Lauren has founded the Adventure Therapy Foundation, the RISE coaching program, and CanBe Innovations, Inc., including the innovative CanBe App. Her academic journey at The University of the South in Tennessee and at Middle Tennessee State University laid the groundwork for her visionary leadership in revolutionizing global perspectives on cancer survivorship.

Lauren’s personal journey with cancer is profound and deeply motivating. Diagnosed with stage four breast cancer at the age of 37, she faced the staggering reality of what her condition would mean for her young children. Yet, it was through this life-altering experience that Lauren found an unparalleled empowerment—a calling that would drive her to alleviate the pain of others battling cancer.

“Cancer is not a valley shadowed by past triumphs; it is my life’s calling,” Lauren asserts. “Through my brokenness, I aspire to demonstrate love. I established Adventure Therapy to create an avenue to serve and support those affected by cancer. My personal battle fuels my dedication to developing solutions that ease the cancer burden for others.”

Recognizing the emotional strain cancer imposes on both patients and their families, Lauren’s compassion extends to spouses and children who silently endure alongside their loved ones. In 2017, she brought Adventure Therapy Foundation to life, a non-profit dedicated to offering emotional healing and cherished moments through cancer coaching and outdoor retreats. The foundation has since been a cornerstone for hundreds of families, guiding them through the emotional complexities of cancer and fostering unforgettable experiences.

Lauren’s vision for CanBe Innovations is a testament to her innovative spirit and relentless commitment to the cancer community. Through CanBe App, she aims to provide a beacon of guidance and emotional support for those navigating the tumultuous journey of cancer—demonstrating that from adversity can emerge strength, community, and hope.
Introducing the Entrepreneur :

James Creston

James Creston, a native Californian from the verdant delta of Northern California, stands as a testament to the transformative power of curiosity and resilience. At 40, James’s journey has been far from ordinary—marked by a relentless quest for understanding the mechanics of the world, from the engineering marvels that power our society to the philosophical musings that explain our very existence.

A self-described non-academic in his youth, James’s fascination with how things work propelled him into a 20-year career in electrical power generation, including a pivotal role as a power plant operator of a significant 880-megawatt facility in Pittsburg, California. His exemplary work ethic and deep industry knowledge earned him a swift promotion to maintenance supervisor at the Northern California Power Agency, where his leadership continues to make waves.

Yet, it is the spirit of entrepreneurship that truly captures the essence of James. From co-founding the thriving Vamp Salon in 2011, alongside his wife and sister-in-law, to tackling the challenges that every small business proprietor encounters, James has emerged with a wealth of experience and an unwavering commitment to business development and project management.

His entrepreneurial drive has now found a new focus in the tech startup sphere, where he is the co-founder and acting Chief Innovation Officer for CanBe Innovations. Here, his innovative zeal converges with a deeply personal mission. Having valiantly faced and overcome stage 2B Hodgkin’s Lymphoma—a harrowing journey that left him on the brink—James has emerged with a renewed purpose: to innovate the cancer experience and provide support for those walking the path he once trod.

As an advocate, volunteer, and supporter of cancer charities, James channels his personal ordeal into a force for good. His commitment is to use his love for technology to create avenues of hope and healing for the cancer community, inspired by the profound support and love he received during his own battle.

James Creston embodies the spirit of a true innovator—transforming personal adversity into a catalyst for change and a beacon of hope for others.

The CanBe App is under development and is exclusively available through invite only. Contact CanBe Innovations Inc. to request access to the CanBe App. You will receive a link to TestFlight to install the CanBe App on your iPhone, and you can personally contribute to our community.